The head of GTA 6 has no problem making you wait 13 years for the game, says: You should miss it

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It has been a whole 13 years since the predecessor and 8 years of development for GTA 6. The head of Take-Two explains why this was exactly the right choice.

How does the head justify the long gap? Strauss Zelnick, the CEO of GTA publisher Take-Two, spoke at the TD-Cohen conference about the large gap between GTA 5 and GTA 6. It was neither directly nor indirectly intended, but rather a result of the company’s orientation, which simply does not foresee any release rhythms for its titles.

“When I came to Take-Two almost 20 years ago, I didn’t say like everyone else: ‘We will release our products like clockwork annually’,” Zelnick explains (via GamesRadar+).

According to him, that was exactly the right approach.

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Why was the long wait exactly right? Zelnick does not want to name names, but he speaks of various “very competitive titles” that had good and bad annual releases, as these are not easy to master. His company would have approached it differently: Players should begin to miss the predecessor.

“We have set a new standard in the industry, namely that one must create great things and it is good to build anticipation with the consumer,” says Zelnick. “This does not mean that we said there should be an eight-year gap between releases. What caused this gap is the time it takes to create something that is as good as it can be for this intellectual property,” Zelnick continues.

If GTA 6 had been delayed once less, we all could have already dived into the open-world action game. Instead, fans feel rather frustrated about the lack of communication from Rockstar: Actually, we would all be playing GTA 6 right now, instead fans of Rockstar feel abandoned.

This is an AI-powered translation. Some inaccuracies might exist.
Source(s):
  1. GamesRadar+