Since neither Twitch nor Riot are doing anything to limit this, this “Video on Demand” trend is slowly establishing itself on Twitch.
Kotaku quotes the player, Nikola “Niklarn” Aničić: He said he found the idea of streaming 24/7 initially ridiculous. He considered himself a good FPS player and thought he could get by. But then he noticed that he wasn’t reaching any viewers, so he thought, “If you can’t beat them, join them” and is now also streaming 24 hours on Twitch.
Why should I show my brand in Valorant only for 8 hours a day when others show it for 24 hours? If the viewers don’t care that it is so, why should I care?
Nikola “Niklarn” Aničić
There is no statement from Riot Games or Twitch regarding this trend.
24/7 Twitch streams are frowned upon, but they seem to be quite profitable
Why is this problematic? Twitch is actually a live streaming platform. When channels are marked as “live” but are running recorded streams, this is a serious issue for long-time fans and streamers. It goes against the “spirit of Twitch”.
Because with recorded streams, there is no interaction between the streamer and chat, but apparently many viewers don’t care about this. All that matters is getting into the beta.
Furthermore, these streamers are said to undermine trust in the platform, critics say. It is annoying for viewers not to know whether a stream is really live or a recording.
Live streamers also criticize the 24/7 streamers for failing to build any community, but only catering to an audience of “key farmers”.
However, this does not seem to be the case for everyone. The 24/7 streamer Craig “ONSCREEN” Shannon says he has already gained 500,000 followers and 14,000 subscribers with his concept. He streams 12-15 hours a day and lets videos run when he sleeps.
With 14,000 subscribers, Shannon is theoretically making over $30,000 in earnings per month. So the overtime pays off for him.
The streamer “LotharHS”, also a top channel in Valorant, agrees with the criticism of his streaming format. However, at the same time, he says: His channel is growing so rapidly that he cannot possibly decline it. He will use it to his own advantage.
Valorant and Twitch seem to be forming a strong partnership that brings a lot of attention to Riot Games’ new tactical shooter, while Twitch can report new record numbers.
But this symbiosis brings with it some problems. We at MeinMMO have already reported on the difficulties with bots and eBay in Valorant. Valorant seems to be changing the culture on Twitch right now.
Live streamers also criticize the 24/7 streamers for failing to build any community, but only catering to an audience of “key farmers”.
However, this does not seem to be the case for everyone. The 24/7 streamer Craig “ONSCREEN” Shannon says he has already gained 500,000 followers and 14,000 subscribers with his concept. He streams 12-15 hours a day and lets videos run when he sleeps.
With 14,000 subscribers, Shannon is theoretically making over $30,000 in earnings per month. So the overtime pays off for him.
The streamer “LotharHS”, also a top channel in Valorant, agrees with the criticism of his streaming format. However, at the same time, he says: His channel is growing so rapidly that he cannot possibly decline it. He will use it to his own advantage.
Valorant and Twitch seem to be forming a strong partnership that brings a lot of attention to Riot Games’ new tactical shooter, while Twitch can report new record numbers.
But this symbiosis brings with it some problems. We at MeinMMO have already reported on the difficulties with bots and eBay in Valorant. Valorant seems to be changing the culture on Twitch right now.
Since neither Twitch nor Riot are doing anything to limit this, this “Video on Demand” trend is slowly establishing itself on Twitch.
Kotaku quotes the player, Nikola “Niklarn” Aničić: He said he found the idea of streaming 24/7 initially ridiculous. He considered himself a good FPS player and thought he could get by. But then he noticed that he wasn’t reaching any viewers, so he thought, “If you can’t beat them, join them” and is now also streaming 24 hours on Twitch.
Why should I show my brand in Valorant only for 8 hours a day when others show it for 24 hours? If the viewers don’t care that it is so, why should I care?
Nikola “Niklarn” Aničić
There is no statement from Riot Games or Twitch regarding this trend.
24/7 Twitch streams are frowned upon, but they seem to be quite profitable
Why is this problematic? Twitch is actually a live streaming platform. When channels are marked as “live” but are running recorded streams, this is a serious issue for long-time fans and streamers. It goes against the “spirit of Twitch”.
Because with recorded streams, there is no interaction between the streamer and chat, but apparently many viewers don’t care about this. All that matters is getting into the beta.
Furthermore, these streamers are said to undermine trust in the platform, critics say. It is annoying for viewers not to know whether a stream is really live or a recording.
Live streamers also criticize the 24/7 streamers for failing to build any community, but only catering to an audience of “key farmers”.
However, this does not seem to be the case for everyone. The 24/7 streamer Craig “ONSCREEN” Shannon says he has already gained 500,000 followers and 14,000 subscribers with his concept. He streams 12-15 hours a day and lets videos run when he sleeps.
With 14,000 subscribers, Shannon is theoretically making over $30,000 in earnings per month. So the overtime pays off for him.
The streamer “LotharHS”, also a top channel in Valorant, agrees with the criticism of his streaming format. However, at the same time, he says: His channel is growing so rapidly that he cannot possibly decline it. He will use it to his own advantage.
Valorant and Twitch seem to be forming a strong partnership that brings a lot of attention to Riot Games’ new tactical shooter, while Twitch can report new record numbers.
But this symbiosis brings with it some problems. We at MeinMMO have already reported on the difficulties with bots and eBay in Valorant. Valorant seems to be changing the culture on Twitch right now.
Players are still hunting for beta keys to Valorant on Twitch. This is starting to take on increasingly absurd forms. The game is changing the platform and not for the better. Twitch streamers like Ali “Myth” Kabbani are sounding the alarm: people are streaming 24/7. This is perceived as unfair.
This is the situation: To get into the closed beta of Valorant, players have to watch any Valorant stream on Twitch. They hope that luck will choose them and that their Twitch account will be kissed by the Riot fairy to enter the promised land of shotguns and agents.
Even those who already have beta access may be tempted to look for more access, because accounts with beta access to Valorant can sell very well on eBay.
Until mid-April, there were only a few selected streamers through whose channels Twitch drops were distributed. Even big streamers like Dr Disrespect were lying, claiming they had the drops as well.
However, every stream with Valorant beta access is now activated for keys.
!givekey please, dear streamer
What makes the situation ridiculous? As reported by Kotaku, the desperate hunt for beta keys for Valorant is leading to ever stranger manifestations on Twitch.
In one of the currently largest channels for Valorant, the channel of Ludwig “Anomaly” Lagertedt, a Swede, viewers type !givekey in the chat. Although this is a completely useless command, as a streamer cannot distribute keys.
Moreover, viewers constantly check their watch time because they believe this could increase their chances. Because Riot Games has stated that you really only need to watch for 2 hours to qualify for access – but with higher watch time, the chances of beta access increase, albeit not linearly.
Nevertheless, players believe they must now watch Valorant on Twitch every free minute to increase their chances by a few thousandths. This seems slightly obsessive.
But when people want to watch Twitch for 24 hours, that has strange effects on the platform.
Top streamer for Valorant is on air 23 hours a day
This is the new trend: Anomaly is one of the channels that are now live 24/7 for Valorant, 24 hours, 7 days a week.
In the last 7 days, Anomaly (ranked 1 in the most watched hours), ONSCREEN (ranked 4), and LotharHS (ranked 8) were on Twitch for 161 hours each.
Even hardcore shooter players who push extra hours for Valorant, like summit1g or Myth (title image) are only seen between 9 and 10 hours a day.
| Position/Name of the streamer | Hours on air |
|---|---|
| 1. Anomaly | 161 hours (23h daily) |
| 2. summit1g | 72 hours (10.3h daily) |
| 3. fextralife | 113 hours (16.1h daily) |
| 4. ONSCREEN | 161 hours (23h daily) |
| 5. Myth | 63 hours (9h daily) |
| 6. Sfory | 73 hours (10.4h daily) |
| 7. ImanPlay | 69 hours (9.9h daily) |
| 8. LotharHS | 161 hours (23h daily) |
| 9. UNLOSTV | 45 hours (6.4h daily) |
| 10. AlpTV | 69 hours (9.9h daily) |
Streamers with so many hours do not rely on sleep deprivation, but are only really live about 50% of the time, at other times recordings are played.
This trend is currently viewed critically. Because active streamers who actually play are competing against such “24/7” channels for the top spots on Twitch and thereby for more visibility.
The streamer “LotharHS”, also a top channel in Valorant, agrees with the criticism of his streaming format. However, at the same time, he says: His channel is growing so rapidly that he cannot possibly decline it. He will use it to his own advantage.
Valorant and Twitch seem to be forming a strong partnership that brings a lot of attention to Riot Games’ new tactical shooter, while Twitch can report new record numbers.
But this symbiosis brings with it some problems. We at MeinMMO have already reported on the difficulties with bots and eBay in Valorant. Valorant seems to be changing the culture on Twitch right now.
Live streamers also criticize the 24/7 streamers for failing to build any community, but only catering to an audience of “key farmers”.
However, this does not seem to be the case for everyone. The 24/7 streamer Craig “ONSCREEN” Shannon says he has already gained 500,000 followers and 14,000 subscribers with his concept. He streams 12-15 hours a day and lets videos run when he sleeps.
With 14,000 subscribers, Shannon is theoretically making over $30,000 in earnings per month. So the overtime pays off for him.
The streamer “LotharHS”, also a top channel in Valorant, agrees with the criticism of his streaming format. However, at the same time, he says: His channel is growing so rapidly that he cannot possibly decline it. He will use it to his own advantage.
Valorant and Twitch seem to be forming a strong partnership that brings a lot of attention to Riot Games’ new tactical shooter, while Twitch can report new record numbers.
But this symbiosis brings with it some problems. We at MeinMMO have already reported on the difficulties with bots and eBay in Valorant. Valorant seems to be changing the culture on Twitch right now.
Since neither Twitch nor Riot are doing anything to limit this, this “Video on Demand” trend is slowly establishing itself on Twitch.
Kotaku quotes the player, Nikola “Niklarn” Aničić: He said he found the idea of streaming 24/7 initially ridiculous. He considered himself a good FPS player and thought he could get by. But then he noticed that he wasn’t reaching any viewers, so he thought, “If you can’t beat them, join them” and is now also streaming 24 hours on Twitch.
Why should I show my brand in Valorant only for 8 hours a day when others show it for 24 hours? If the viewers don’t care that it is so, why should I care?
Nikola “Niklarn” Aničić
There is no statement from Riot Games or Twitch regarding this trend.
24/7 Twitch streams are frowned upon, but they seem to be quite profitable
Why is this problematic? Twitch is actually a live streaming platform. When channels are marked as “live” but are running recorded streams, this is a serious issue for long-time fans and streamers. It goes against the “spirit of Twitch”.
Because with recorded streams, there is no interaction between the streamer and chat, but apparently many viewers don’t care about this. All that matters is getting into the beta.
Furthermore, these streamers are said to undermine trust in the platform, critics say. It is annoying for viewers not to know whether a stream is really live or a recording.
Live streamers also criticize the 24/7 streamers for failing to build any community, but only catering to an audience of “key farmers”.
However, this does not seem to be the case for everyone. The 24/7 streamer Craig “ONSCREEN” Shannon says he has already gained 500,000 followers and 14,000 subscribers with his concept. He streams 12-15 hours a day and lets videos run when he sleeps.
With 14,000 subscribers, Shannon is theoretically making over $30,000 in earnings per month. So the overtime pays off for him.
The streamer “LotharHS”, also a top channel in Valorant, agrees with the criticism of his streaming format. However, at the same time, he says: His channel is growing so rapidly that he cannot possibly decline it. He will use it to his own advantage.
Valorant and Twitch seem to be forming a strong partnership that brings a lot of attention to Riot Games’ new tactical shooter, while Twitch can report new record numbers.
But this symbiosis brings with it some problems. We at MeinMMO have already reported on the difficulties with bots and eBay in Valorant. Valorant seems to be changing the culture on Twitch right now.
