Zack “Asmongold” Hoyt is among the streamers with the most viewing hours on Twitch via his second channel zackrawrr. To this day, however, he has never signed a streaming contract and says he wouldn’t do so for a billion dollars.
Who is Asmongold? The streamer Asmongold started his Twitch career with the MMORPG World of Warcraft. Nowadays, he is often in the spotlight with controversial statements about current events in the gaming scene, as well as global political situations. Because of the latter, he was even temporarily banned from Twitch in 2024.
With his second channel zackrawrr, where he has been streaming almost exclusively since 2022, he is currently one of the streamers with the most viewing hours (via Sullygome). In his stream on February 14, 2025, he explained that, unlike many colleagues, he would never sign a streaming deal— not even for a billion dollars.
No, I don’t need a billion dollars
Why won’t he sign a streaming contract? Specifically, Asmongold says that his freedom is very important to him:
I’ve never cared about a contract because I didn’t want to feel obligated to stream. So, for me, freedom in my life is the most important thing, and you can’t put a monetary value on that which would be worth it to me.
The freedom to say Yes
and No
, to do what he wants or not. This is worth more to him than any amount of money: That’s why I didn’t sign the contract, and I didn’t do it. That’s why and because of the advertisements.
By the way, Asmongold has a very clear opinion on ads on Twitch: Big discussion about ads in streams: “Twitch pays streamers to kill their channels”
When asked if he would sign for a billion dollars, he says: No, I don’t need a billion dollars, why would I need a billion dollars?
(via X.com). Although he can think of things he would do with the money.
After his ban from Twitch, Asmongold admitted to having developed negatively over the years and wanted to present himself more positively. However, this resolution did not last long. You can find more context here.
Does Asmongold now earn money on Twitch? Since zackrawrr has been monetized since December 2024, Asmongold definitely earns money from it. Through the partner program, his viewers can subscribe to get rid of the ads, and he can also receive donations in the form of bits.
Asmongold’s relaxed attitude towards earning money through Twitch likely comes from the fact that he manages two very well-performing YouTube channels. Here, he repurposes his streams and stream clips and makes them available permanently to a potentially slightly different audience than on Twitch.
You can read more about this secondary utilization system in our article on it: Why are big YouTubers moving to Twitch?
This may also explain his very relaxed attitude towards Twitch or streamer deals: Many other larger streamers have been lured over the years to various platforms with immense sums of money – always with grand promises. You can read more about this and why we have recently heard less about large streamer deals here: The days of fat million-dollar deals for streamers on YouTube and Twitch are apparently over
