CoD: Black Ops 6 is the latest installment of the well-known shooter series and the first to be available directly at launch on Game Pass. One might naturally wonder whether this helps or harms the game. A gaming analyst now explains whether the subscription had an impact.
What is it about? On October 25, 2024, Call of Duty: Black Ops 6 was released and many fans of the series viewed it as a step in the right direction. This time, the game was also released directly at launch on Game Pass. Users of the Microsoft subscription could play the game on PC and Xbox without any additional costs.
This raises the question of whether the subscription has an effect on the numbers. In the circle of friends of MeinMMO editor Dariusz Müller, the test subscription did not lead to a purchase of the game. However, a gaming analyst has now stated that Game Pass currently has no negative impact on Black Ops 6, but also no positive impact.
It depends
Who is the analyst? Matt Piscatella is a gaming analyst with extensive industry experience. He has worked for companies such as Warner Bros. Games and Activision Blizzard. His specialty is business analysis in the gaming industry.
On Bluesky, Piscatella has now commented on Black Ops 6 and the influence of Game Pass. After 2 weeks, he concludes that Game Pass had no negative impact on Black Ops. But also no positive impact. The numbers for Black Ops 6 seem to be quite good:
The engagement of Call of Duty after the release of Black Ops 6 can only be described with the term ‘crazy’. […] The sales figures for Call of Duty: Black Ops 6 (excluding subscriptions and additional content) are also doing very well.
Matt Piscatella on CoD: Black Ops 6
However, he makes it clear that Black Ops 6 is not a general example of the influence of Game Pass. Regarding the possible influence of Game Pass on other games, he says: It depends.
He states that the debate about the influence of Game Pass has never been settled, as it depends on the respective games. Sometimes the subscription helps a game to go viral, but sometimes it can also harm the game.
How do you play Black Ops 6? Did you buy it normally or are you a Game Pass user? Let us know in the comments. Black Ops 6 seems to have hit the nerve of many CoD fans. Even the Microsoft CEO has already reported positive figures: Microsoft CEO reveals: Black Ops 6 breaks records – Never has a Call of Duty been played more at launch
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