Ludwig Ahgren is a Twitch streamer and YouTuber known for being a super nice guy, playing League of Legends really poorly, and constantly losing money. In a stream, he explained why he is currently losing cash.
Who is it about? Ludwig Ahgren, the former “golden boy” of Twitch, returned to the streaming platform at the end of 2024 after a 3-year exclusive contract with YouTube. There, he immediately activated the money hack many Twitch streamers use: he uploads stream clips for secondary use on YouTube.
Like many Twitch streamers, Ludwig has a dedicated YouTube channel for such stream clips. There, 1–3 short videos appear daily. However, clever business people are currently throwing a wrench in his plans.
Ludwig has a very special… friendship? with the LoL streamer Tyler1.
Clip channels are stealing Ludwig’s viewers
What is the problem? As Ludwig explains in a recent stream, there are several so-called clip channels on YouTube that also upload his content. However, they do this much faster than he does—often, the moments are already on YouTube a few minutes after they happen in the stream.
While he only posts a few highlights from his streams, the clip channels upload a lot more. This is convenient for viewers, as anyone who misses a stream can easily watch the relevant clips on YouTube. Often, they even thank in the comments for the quick upload.
However, Ludwig himself comes away empty-handed, as the videos from the clip channels sometimes perform even better than his own. He says: “I’m being robbed. It happens on a daily basis, and it’s harming the channel.” He announces that some changes will be made on his clip channel in the future.
You can watch the corresponding clip here—on the official channel:
What can he do? Many Twitch streamers have faced this very problem, and there are different ways to deal with clip channels. Ludwig describes his options as follows:
- He could “nuke” the channels—take them down with copyright strikes. MontanaBlack threatened accounts that upload his content on TikTok with this.
- Alternatively, Ludwig could hire an editor to fill his channel for him. However, he might face the next problem here: the cutting debate.
- It could even be worth hitting two birds with one stone and taking over the annoying clip channels directly while sharing the revenue. We also know this strategy from MontanaBlack.
What does he want to change now? Ludwig explains that the “nuclear” strategy is not an option for him. After all, the viewers of the clip channels are not trying to take his money. These channels simply provide a service he does not offer.
The streamer himself says he can’t even blame the clip channels. It’s simply a failure on his part. The channels fit better into the lives of the viewers.
Therefore, Ludwig now wants to go the route of hiring one or two of the clippers to upload videos on his channel going forward. He wants to take inspiration from one of the currently most successful streamers: Asmongold.
While the streamer explicitly states that he does not want to take over his content, the way Asmongold’s clip channel is run is exactly how his own should operate. Viewers should come to the channel and find five videos from today’s stream ready to watch.
In fact, Asmongold is now primarily consumed on YouTube through clips. The short videos easily garner 600,000 to 700,000 views. The editor’s contribution to this success is significant: The editor of Twitch streamer Asmongold rebels against his boss.
