Battleborn had a solid start and exceeded the initial sales figures of Borderlands back in the day. Nevertheless, the publisher Take Two Interactive remains skeptical about whether the hero shooter will ultimately become a hit like Borderlands.
Battleborn is the new prestige project from Gearbox and has cost the company more so far than the two Borderlands titles combined. Therefore, the hero shooter, in which 25 quirky heroes fight for the fate of the last star in the universe, should also become a hit like the iconic Borderlands titles.
The Creative Director Randy Varnell reported a few days ago: Battleborn is selling better than Borderlands back then! The catch: Borderlands had a rather weak start in 2009, only later becoming a hit franchise.
Now for Battleborn, the US numbers are not in, and therefore Strauss Zelnick, the boss of publisher Take-Two Interactive, is somewhat skeptical:
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“The initial results are really promising, but we are still at the beginning. The game has been well received, customers like it, many players are online, and they really love the gameplay. But I wouldn’t necessarily expect the success rate of Battleborn to be exactly the same as that of Borderlands. We just don’t have the necessary information at this stage.”
Borderlands meets Battleborn
After all, the old Borderlands sold “only” 2 million copies in the first two months, but a total of up to 8 million versions of the shooter were sold. So Battleborn has a lot to catch up on.

But Gearbox still has a trick or two up its sleeve. With the Season Pass, several new DLC contents will come to the hero shooter, and at this year’s PAX East, the development studio announced that there will be clear references to Borderlands in the new DLCs. In the end, it might even turn out that Battleborn takes place in the same universe as Borderlands!
What do you think of Battleborn so far? Better than Borderlands or do you think the two games have nothing to do with each other? Or are you even afraid that a potential failure of Battleborn could ruin the budget for the next Borderlands? Let us know in the comments!
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