The communication of the developers of World of Warcraft with the fans is going wrong. The community manager agrees.
Blizzard has been trying in recent months to stay in touch with the community to keep them updated on new changes and plans. This is at least the case in Hearthstone, Overwatch, and Heroes of the Storm. Meanwhile, feedback threads are piling up in the WoW forum by the hundreds, while there are rarely any responses from the developers.
This leads to considerable frustration among fans. The player Haveth expressed his dissatisfaction with Blizzard’s behavior in the forum and listed several criticisms regarding various channels – such as Twitter, Reddit, the forums, streams, etc. Community Manager “Lore” (Josh Allen) has responded to most of the points.
Another criticism was the “Q&A” stream last week. Many viewers were disappointed, as a large number of the questions had already been answered beforehand at BlizzCon. Here, “Lore” defends himself by saying that the questions are still frequently asked – because not all fans follow BlizzCon. As long as questions frequently arise, they want to discuss them in the Q&A sessions.
“Regarding the forums, I completely agree with you. Our presence in the forums is terrible. It is a big problem, and we are working on a solution. This is part of the reason why I am here, posting this, and will continue to be as present as possible. Fixing this problem is going to take some time – if it can even be completely fixed – but we are working on it.”
One of the main reasons is that developers often simply do not have the time to write much in the forums. Especially during the “hot phases” of development, they need all hands on deck for creating new content. When developers do come to the forum, they tend to absorb all feedback rather than answering threads.
“The community team (including me) needs to fill this gap in a way that you don’t think, “Oh, a Blue Post! Oh, damn, it’s just a community manager.” We haven’t succeeded in that so far, but we will.”
It remains to be seen whether the WoW team will succeed in that.
You can find the full post by Lore in our sources.
Serenity is currently doing a Mythic+20 run – within the time limit.
