Thanks to the latest expansion, World of Warcraft again surpasses the 10-million subscriber mark. As the company announced, Warlords of Draenor sold a total of 3.3 million copies within the first 24 hours.
The release of the fifth addon brings Blizzard a massive influx of users, after previously complaining about declining subscriber numbers. The 10 million mark was last surpassed in 2012 with the release of Mists of Pandaria. Already in September, the number of subscribers rose from 6.8 million to 7.4 million.
Furthermore, Warlords of Draenor is also being released today in South Korea, mainland China, Taiwan, Hong Kong, and Macau.
Conclusion: After receiving criticism over the past 7 days due to the ongoing server issues, those responsible at Blizzard can now breathe a sigh of relief. That player numbers would rise is not surprising – this happens with every expansion. Nevertheless, the sentiment is different than during Mists of Pandaria. Overall, according to our research – aside from the technical problems, which are gradually decreasing – there is very positive feedback in the communication channels. Many players are calling it the best expansion in recent years. Do you agree?
World of Warcraft had reached up to 12 million subscribers at its peak – is this record value, set by the second highly praised addon “Wrath of the Lich King”, now at risk?
