Lily “LilyPichu” Ki is an American streamer and voice actress. In 2021, she received a role in Genshin Impact and subsequently played it more frequently herself. She has now admitted to spending more on the popular gacha game than she was paid for her role.
Who is LilyPichu?
- With 2.5 million followers, she was among the top 100 most successful channels on Twitch
- After 10 years on the streaming platform, she switched to rival YouTube Gaming in July 2022
- The 30-year-old American with Korean roots is active not only as a streamer but also as a voice actress, musician, and animator
- Since 2021, she has been the voice of “Sayu” from Genshin Impact
- She has now admitted to investing so much money into the game that she had to uninstall it
In the trailer, you can see some of the characters for whom players spend their money:
The game became a real addiction
What did the streamer say? LilyPichu primarily plays games like League of Legends and Valorant. However, she also enjoyed showcasing the well-known gacha game Genshin Impact. When she received a role as a voice actress in the game in 2021, she started playing it more frequently and also spending money on it.
Genshin Impact is, for many, the epitome of this type of monetization where players spend money in the hope of obtaining particularly strong and rare characters. What a gacha game involves and how pay-to-win Genshin Impact really is, you can read here.
On July 15, LilyPichu was a guest on the “Trash Taste Podcast,” which regularly garners over 1 million views. When the conversation turned to the ongoing popularity of Genshin Impact, she revealed the extent of her problem with gacha games.
You can watch the entire podcast here in English:
However, the streamer did not want to reveal an exact amount. She admitted to spending more money on Genshin Impact than she was paid for her role as the mini-ninja Sayu.
I basically paid back all the money they paid me. […] It’s terrible. I stopped spending money and I stopped playing. I had to uninstall [Genshin].
LilyPichu via YouTube
Even the podcast hosts admit to having had similar experiences with Genshin Impact and identify themselves as former addicts. However, they are now “clean”.
LilyPichu talks about her problem with gacha games
This is not the first time: Genshin Impact is not her first gacha game. LilyPichu admitted to having spent money on mobile games like Summoner’s War and Cookie Run as well. However, she has since stopped playing gacha games.
Her enthusiasm for Genshin, however, went beyond the game. She confessed to have watched various MMDs of the characters on YouTube. These are short videos where the character models are used to perform cute dances.
She is not proud of that. However, Genshin is simply well made. From the landscapes to the music to the characters, it is simply really beautiful. Everything is designed to attract players and entice them to spend money.
Very quietly, she finally added that she recently reinstalled the game.
YouTube Gaming is currently on a major shopping spree, picking the very best cherries from the Twitch cake. Read here why they are likely to be more successful than Microsoft was in 2020.
