Every year at the turn of the year, Square Enix publishes a letter reporting on the themes of the next year. This time, the focus is also on the development of video games using artificial intelligence.
Square Enix publishes a report every year at the turn of the year, covering the key themes for the next year. This year, the letter was written by Square Enix President Takashi Kiryu. In a separate paragraph, he also writes about the use of AI at Square Enix in the new year.
How should AI be used? Square Enix aims to take an aggressive approach to the application of AI and other modern technologies. They specifically have the release of new applications and features in mind.
In the short term, they want to increase development productivity, meaning developing faster with the same number of developers. They also want to use artificial intelligence for marketing. This sounds like they want to delegate tasks to chatbots like ChatGPT.
In the long term, Square Enix wants to utilize artificial intelligence to create entirely new forms of content for consumers, thus generating true innovations.
Some Twitch streamers also want to make an impression with artificial intelligence. Amouranth has a very special idea for that.
Artificial Intelligence – A Label Like Blockchain or NFTs
Is Artificial Intelligence just a label for Square Enix? Of course, this cannot be judged based on the letter, but it is noticeable that in the letter from 2022, there was still talk of NFTs, the metaverse, and blockchain, all things that have increasingly been regarded as dubious in the past year.
Meanwhile, intelligent chatbots like ChatGPT are the new hot thing in the tech market, and as a stock company, Square Enix is certainly wise to mention AI in their letter.
Square Enix will likely indeed use artificial intelligence. However, the CEO’s letter does not indicate any significant leaps forward in development yet. Initially, they are probably just using AI as a tool.
Is there already the use of artificial intelligence in video games? So far, there are no games that truly redesign entire processes with AI. Similar to what Square Enix writes in their letter, this is a long-term goal for game developers. Initially, existing AI tools will be used to accelerate certain processes.
However, Square Enix is not alone in this. Other companies like Sony are also working on advancing AI developments in their game studios. Sony has already announced this for their subsidiary Bungie for Destiny 2.
