An advertisement clip for The Elder Scrolls Online is being heavily discussed by fans. Four actors are supposed to portray a normal “The Elder Scrolls Online” group. Gamers do not feel well represented by them.
The “Tony” advertisement clip has sparked fierce discussions among The Elder Scrolls Online players on reddit. Some consider it to be the “worst advertisement of all time,” as it all seems too staged, too clean, too “Yay! We play video games!” Nobody talks like that in voice chat. If someone messes up, it is a very different scenario, and definitely not family-friendly. Many say they felt embarrassed watching the spot, as everything seemed too contrived.
Others defend the spot, arguing that it would be hard to show “real voice chat,” as that might scare people away. Zenimax aims to appeal to “Destiny players” with the advertisement and show them this sense of online camaraderie and banter, trying to lure them to The Elder Scrolls Online. The clip presents TESO better than previous trailers, also showcasing activities outside of battles.
What do you think of the advertisement?