Ubisoft has high expectations for the launch of Tom Clancy’s The Division. According to John Parkes, the most successful launch of a new title may be ahead.
The Division is currently on everyone’s lips. Anyone interested was able to take a look at Ubisoft’s upcoming MMO shooter in the past days and form their own opinion about it. At the moment, nothing seems to stop the hype around this game.
Ubisoft looks forward to the launch
Recently, Managing Director John Parkes announced at an Investor Day presentation, that The Division has the potential to achieve one of the largest “new game IP launches” of all time. This would place the game in the same league as Destiny (2014), Watch Dogs (2014), and Assassin’s Creed (2007).
Parkes highlights the various features that distinguish The Division: RPG, shooter, MMO, realistic setting in a beautifully recreated New York, and a great open world that can be played solo or co-op. Therefore, the game could have a very successful launch as a new title.
The hype around The Division is enormous
He adds that the trailers for The Division generated over 225 million views; that’s 30% more than the trailer views for Watch Dogs – about the same time before release.
Furthermore, Ubisoft is overwhelmed by the interest of players in The Division: the closed beta of the game had more registrations than all Ubisoft games before. Additionally, the number of players Ubisoft expected in the closed beta was exceeded threefold.
It won’t be long now until Ubisoft’s MMO shooter launches. March 8, the release date, is approaching quickly:
- If you want to be prepared for the apocalypse, you will be provided with all the fresh information about The Division here.
- Buy The Division for PC, PS4 or Xbox One on Amazon.de
You will not survive out there alone. In this Facebook group, you can team up with other agents and roam the streets of New York together.
