Sony has announced which games were downloaded the most on PS4 in February 2020. The big winner in the downloads in the PS Store is The Division 2. The tactical shooter was dead in January. However, Ubisoft almost gave the online shooter away in February.
What do these numbers mean? Sony announces once a month what the bestsellers are in their shop, the PS Store. They make distinctions between regions.
Here are the top 5 downloads for PS4 in February 2020 in Europe:
- Grand Theft Auto V (PS Store)
- The Division 2 (PS Store)
- The Witcher 3: Wild Hunt (PS Store)
- Tom Clancy’s Rainbow Six Siege (PS Store)
- Dreams (PS Store)
Here are the top 5 downloads for PS4 in February 2020 in the USA:
- The Division 2
- Grand Theft Auto V
- NBA 2k 20
- Call of Duty: Modern Warfare
- Dreams
The Division 2 makes the turnaround – From loser to winner
This is remarkable: The Division 2 rises again in Europe and the USA from “nothing” to these high places.
The game had actually been quite dead in recent months. It was even characterized as a flop by Ubisoft:
- The sales figures on PS4 and Xbox One were below expectations.
- Because Ghost Recon Breakpoint and The Division 2 performed so poorly, new games from Ubisoft were even delayed.
The developer Massive had also taken a long winter break, and not much happened in the game for months. Only announcements were made about what would change in March.
Ubisoft sells The Division 2 in February for $3 or €10
Why did The Division 2 make this comeback? Ubisoft practically gave The Division 2 away in February 2020. The blockbuster title from 2019 was found for $3 in the PS Store in the United States. The game was similarly priced on other US platforms.
In Germany and Europe, The Division 2 was sold for €9.99.
This offer came ahead of the big expansion “Warlords of New York”, which started on March 3rd. Players must purchase this separately if they want to play the “current content” in The Division 2.
Ubisoft’s calculation was certainly to get as many players into The Division 2 as possible in February so they could enjoy the strong base game.
Those who fall in love with the campaign of The Division 2 in Washington may also want to continue in New York right away. They are kind of in the honeymoon phase and are not confronted with the weaknesses of the game in the endgame.
Although the 3rd DLC for The Division 2 was released in February, it likely played only a minor role in the comeback of the shooter. It was more aimed at existing players.
It certainly helped Ubisoft that not much new content came out in February 2020, and they had the spotlight with the big presentation of The Division 2: Warlords of New York.
Sony’s numbers for PS4 clearly show that the plan succeeded: Ubisoft wanted to revitalize The Division 2 in February 2020. It worked.
- We look at the parallels between The Division 2 and the Corona virus in this article.
- How The Division 2 changes if you don’t buy the expansion, we discuss here.
