Streamer Tyler “Ninja” Blevins (32) was a big deal on Twitch in 2017 and 2018 due to the online shooter Fortnite: Battle Royale. In recent years, things have calmed down for him, but now the American has started anew on Twitch, as Fortnite has gained momentum again thanks to a nostalgia patch from November 3rd. The streamer accidentally revealed how much money he has earned with Fortnite in about a month. He alone earned about 80,000 US dollars on November 3rd.
What is special about Ninja?
- Ninja had a time when he experienced the biggest hype any gamer has ever had on the Internet. He discovered the shooter Fortnite: Battle Royale early in 2017 and went all in on it when hardly anyone knew the game.
- Within a very short time, Ninja went from being a little-known Halo shooter player to becoming the most famous gamer in the world. Even today, he still has the most subscribers on Twitch with 18.8 million followers.
- During the Fortnite hype, Ninja earned millions of US dollars, but in the last few years, it became quieter around him. He gave up his partnership with Twitch, tried multi-streaming, and focused primarily on “his brand”: He started a podcast, fell into gaming addiction in CS:GO, or tweeted his opinions on football players to his fans.
Fortnite is back and so is Ninja
This is why he is currently trending: Due to a change by Twitch that allows multi-streaming, Ninja is now a partner on Twitch – and because Fortnite experienced a boost due to the nostalgia patch “Fortnite OG”, Ninja was also significantly more visible on Twitch in November 2023 than before:
- In the last 30 days, Ninja had an average of 25,750 viewers – an increase of 290%
- At its peak, on November 3rd, he even had 124,000 viewers. That was the day the patch was released.
- In these 30 days, he played Fortnite for 111 hours – in addition, he showed 10 hours of “Just Chatting”.
The numbers are quite a bit away from his absolute hype times in 2018, but still significantly higher than in recent years.
Earned money the old-fashioned way through ad interruptions
How much did he earn? The streamer accidentally showed his Twitch dashboard on November 15th with the current earnings he gets directly from Twitch through subs, bits, and ads.
There it was shown that from October 17th to November 15th, he earned exactly 142,177.30 $ on Twitch.
The majority of the money came in through advertisements, and the bulk of it on the very day, November 3rd, when he also recorded a spike in viewer numbers:
- With a streaming time of 102:47 hours, Ninja showed 4:23 hours of ads.
- That is about 2 minutes and 34 seconds per full hour.
The “subs” that normally serve as a major source of income for streamers made up only about a third of his earnings.
November 3rd was the day Fortnite had its nostalgia day. On this day, Ninja streamed for 35 hours straight with an average of 36,667 viewers and peaked at 124,222 viewers.
This is the hourly wage:
- Over the 102 hours, Ninja achieved an hourly wage of 1,383 US dollars.
- If you only take his work time on November 3rd and assume he worked 24 hours for 80,000 $, he earned 3,333 $ per hour.
Advertising as a surprisingly high main source of income
Why is this so remarkable? Streamers usually say that they don’t earn anything from “normal ads”, only from “sponsor deals” and Twitch subscriptions.
In Ninja’s case, it is evident that if you have many viewers and run relatively many ads, you can indeed make a good amount of money.
It should be noted that the statistics here relate solely to earnings through Twitch. Streamers like Ninja have a variety of other potential sources of income, including:
- Reutilization on YouTube – MontanaBlack earns a fortune from it.
- strange internet courses where you can earn money with your own name.
- Exclusive contracts with streaming platforms (Ninja has struck gold with this in the past,big win).
- Placements, i.e. private sponsor deals.
- Merchandise products.
- Podcasts.
- Book projects.
One can therefore assume that Ninja’s actual earnings are considerably higher than stated here.
More about Ninja:
