To convince players in PUBG (PlayerUnknown’s Battlegrounds) of their cheats, sellers resort to demonstration tricks and show off the cheats – often even while being streamed live on Twitch.
Cheaters come directly to you with their goods
In recent months, there has been an increase in advertising by cheaters in PUBG who promote their fraudulent software. But simply talking in the chat about how great the “product” is, is not enough. They often take a step towards potential customers and show directly in front of their eyes what the cheats can do.
An example of this “sales strategy” can be seen in the following GIF from Magpie Kingdom featuring a speed hacker. He clearly shows that he is faster than everyone else.

According to the uploader, the cheater said: “Hi buddy, are you in a hurry? No problem, just keep going and listen to me in the meantime. Do you want this new mod that I am currently using? It’s on sale now. Let me show you how it works. I’m faster than your car with it!”
Cheaters exploit the audience of streamers
With direct advertising, the sellers of cheating software usually only reach individual people. For this reason, many sellers take a step further and choose well-known streamers with a large audience.
Streamer “Ninja” has over 600,000 followers on TwitchTV and always has well-attended streams. A cheater takes advantage of this by using his in-game name to advertise cheating software. After the kill, the name appears on the screen.
A promotional abbreviation of the cheat software in the name is often used to advertise in the leaderboards. The best players are listed there at the top and passively advertise.
In the following video, streamer Cyanide puts a cheater in their place. This cheater had previously sent a donation to his livestream and encouraged viewers to visit his website for fun and “undetectable cheats”.
Cyanide clearly explains to him that cheating is no fun and the seller apparently doesn’t know what fun means.
The PUBG developers are aware of the problems and want to make significant improvements. Due to the cheaters, the PUBG team has already released an apology to fair players.
Recently, around 100,000 cheaters were banned in PUBG in just one weekend.