More daily users for Pokémon GO than for CandyCrush!
In the new “Augmented Reality” game, it’s not just about getting new players but also about keeping them engaged. So far, this has been surprisingly successful with Pokémon GO, as confirmed by the latest information from Surveymonkey. According to this, Pokémon GO has already broken records set by games like Draw Something and Candy Crush.
Pokémon GO outshines other apps
Pokémon GO is particularly popular in America and is well received by players. It has already surpassed the peak daily user count of Candy Crush Saga, and the numbers continue to rise. An important factor in a mobile game is also how much it engages a user. Many games are downloaded, tried out, and then uninstalled. According to Surveymonkey, 7 out of 10 players are still playing Pokémon GO a day after downloading it – this is more than double the industry average, which is 3 out of 10.
The developers also can’t complain about revenue. On average, each daily user brings in about $0.25, which is more than double compared to other games. On average, other casual games bring in about $0.10 per daily user.
