For Pokémon GO, the numbers from the first 3 years have been published. The game started stronger than Candy Crush Saga or Clash Royale.
Where do the numbers come from? They come from the analysts at SensorTower. They looked at revenues in the app stores and compared them with the revenues of other players in the first 3 years.
After all, Pokémon GO has been on the market for 3 years since early July and has generated over 2 billion dollars in revenue since then. In 2019, they might even exceed the 3 billion dollar mark.
How successful Pokémon GO is in the mobile market
What do the numbers say? Pokémon GO has already earned 2.65 billion dollars since its release in the summer of 2016. This only comes from sales through the app stores.
In this context, there is a comparison with other popular mobile games. Only Clash of Clans has made more money in the first 3 years. Games like Candy Crush Saga or Clash Royale fall behind Pokémon GO.
The Chinese market was not considered here, as Pokémon GO is not available there yet. The other games in comparison can be played there. Additionally, the Japanese games Monster Strike and Puzzle & Dragons are not listed, as they are significantly more successful, but mainly in the Asian region.
How did it look in 2018? Already at the turn of the year, numbers regarding Pokémon GO were announced. In 2018, Pokémon GO alone generated 800 million dollars, which is 35% more than in 2017. The game is still growing.
Where does the revenue come from? Android users have contributed slightly more money to Pokémon GO. 54% of the revenue comes from these devices. The rest comes from iOS users, where only 1.6% comes from iPad users.
What’s next for Pokémon GO? Experts from SensorTower suspect that Pokémon GO will exceed the revenue of 3 billion dollars in 2019. This seems plausible, as much is still planned for the game in 2019 and the player base is still large.
Perhaps the return of Mewtwo will also bring in additional revenue:
