For a limited time, many fans could grab Overwatch for free. However, it did not go as planned, which is why the promotion was shortened by 3 months.
It is currently quite quiet around Overwatch. No wonder, as many players are already mentally at Overwatch 2 and a large part of the development seems to have been shifted there as well. New information will probably only be available at BlizzConline in February. Only the Overwatch League is still ongoing and continues to try to retain viewers and satisfy the fans. However, a PR campaign has now failed miserably and had to be ended after just one hour.
What was it about? The Overwatch team Boston Uprising wanted to do something good for its fans and bring more players into Blizzard’s hero shooter. Therefore, they launched a campaign where interested parties only had to fill out an online form and would then receive a free copy of Overwatch after a few days. Apparently, there was no catch – you signed up, and there you had Overwatch.
What happened next? The requests for this free offer literally exploded. Word spread quickly that you could get a version of Overwatch for free from the Boston Uprising team. Whether this applied to fans or not was not important. Fans from other teams or people who did not follow the Overwatch League could also access it.
This led to so many requests that the page was closed after just one hour. The offer was initially supposed to run until January 15, 2021.
Those who registered in time will receive their Overwatch copy in the coming days.
Did the offer apply to us too? No. To receive the free version of Overwatch in that short time, you had to have a residence in the USA. “We Europeans” did not really miss anything. However, if you are still interested in Overwatch, you should keep an eye on the various teams in the league. There might be a campaign where European players can secure a copy of Overwatch.
Are there going to be more such campaigns? That is virtually certain. The Vice President of the Overwatch League, Jon Spector, has already confirmed on Twitter that they are working with the various teams to bring Overwatch and League Tokens to fans through different promotional activities.
So keep your eyes peeled if you are interested in a free version of Overwatch.
Recently, there has been frequent criticism that Blizzard is making Overwatch players “starve” – for example, from Seagull.
