What was the start of Ninja on the streaming platform “Mixer” like after he left Twitch? The numbers look good, especially among the important subscribers that bring in money. We show you what it’s all about.
This is the backstory: On August 1, the famous Fortnite streamer Tyler “Ninja” Blevins announced that he would be leaving the live streaming platform “Twitch.TV”. He has signed an exclusive deal with Microsoft, which means he will only stream on the live streaming platform “Mixer”.
This is a big step, as Ninja’s channel had a proud 14 million followers on Twitch. Now, people wonder how many he will have on Mixer and if he can continue his success on Microsoft’s platform.
How did the start on Mixer go? Ninja had his first livestream at the Lollapalooza Festival on August 2 with an average of about 65,000 viewers. A viewer shouted from the audience to Ninja, “You sold out” – but overall, the stream was a success.
Aside from this criticism, the numbers look interesting:
- As of August 6 at 2:40 PM, 719,828 people follow his Mixer channel.
- His channel has been viewed over 4.3 million times.
- Ninja shared the number of subscribers on Twitter on August 3. He wrote: “We just reached over 500,000 subscribers on Mixer. How could we celebrate this better than with a cake?”
What is the difference between followers and subscribers?
- Subscribers are people who have taken out paid subscriptions. The cost of a subscription on Twitch is $5, while on Mixer it is about $6. They are credited to the streamer accordingly.
- Followers, on the other hand, follow a streamer for free and there is no payment involved.
Ninja achieves a new record never thought possible
This is why the many subscribers are so special: Ninja had his personal subscriber record on Twitch with 269,000 subscriptions in the spring of 2018. At that time, this was considered an incredibly high number on Twitch.
“Normally” people have a maximum of 50,000 subscribers on Twitch. A bombastic number of 53,000 subscriptions was reached by Tfue at the height of his fame in January 2019.
The record subs for Ninja were achieved through cooperations between Fortnite, Twitch, and Amazon. Ninja later said that he would never reach such a high number of paying subscribers again.
The new 500,000 is therefore a staggering number for the streamer. It is estimated that there are now about 650,000 subscribers on Mixer. More than double the numbers he achieved on Twitch, which have been considered absolute exceptions for over a year.
Sponsored by Microsoft
What is behind this high number of subscribers? The subscriptions do not come from nowhere. There is currently a promotion by Microsoft on Mixer. Anyone who subscribes by September 30 can secure a free 1-month subscription to Ninja’s channel.
Normally, such a subscription costs $5.99 on Mixer.
They do not have to be paid for themselves, but are likely sponsored by Microsoft. How much money ultimately goes to Ninja is unclear.
1 million subscriptions on Mixer – number is even higher than expected
Update 7.9.: In the article, we estimated that Ninja would now have 650,000 subscriptions. There are even more. As Ninja himself announced on Twitter, he now has 1 million subscriptions on Mixer.
He feels better than he has in a long time.
His old channel on Twitch still attracts viewers daily. However, there are no more Ninja streams. Twitch had an interesting idea on how to handle the channel:
