Recently, there are Watch Parties on Twitch. The German streamer Marcel “MontanaBlack” Eris thinks the feature is good, but he would not implement it with his community.
What are Watch Parties? This feature connects the streaming service Amazon Prime Video and the platform Twitch. Streamers can watch movies and series together with their community on Twitch that are offered on Amazon Prime Video.
The feature came about because Amazon is also the owner of Twitch. They want to network their platforms with each other.
This is what MontanaBlack says: The streamer was asked about the new Twitch feature during his stream on September 4. He explains why he will not use Watch Parties for now. He does not want to exclude part of his community, says MontanaBlack.
Streamer wants to continue offering content for free
This is the video: We embed the video of the stream here, which was uploaded on MontanaBlack’s highlight channel “Richtiger Kevin”:
This is MontanaBlack’s stance on Watch Parties: The streamer is bothered by the fact that every viewer of this party must have an Amazon Prime subscription. Anyone who does not have it cannot watch the series.
MontanaBlack, who is among the largest streamers in Germany, says that he would exclude part of the community, and that he does not want this: “Watching series with my community means to me not to exclude part of my community who do not have Amazon Prime.”
The streamer then adds: “Every content from me: TikTok, Instagram, Twitter, YouTube and also Twitch is free for everyone […] and that is why I don’t feel that way.”
While he finds the basic idea behind Watch Parties good, he believes it is the opposite of what he currently does, as a paid subscription is required.
In conclusion, MontanaBlack says that he generally does not know if this is even something for him. He wants to lie in bed and relax while watching movies and series. Nevertheless, he also states that this is just his current standpoint. Possibly, this may change.
Finally, MontanaBlack also drew attention to himself by saying that he used a gift from Twitch to pay for his craftsmen.
Why does Twitch even offer this feature? It is a clever marketing strategy from Amazon, who owns Twitch. After all, hundreds of new subscribers come along when a large streamer watches a series or a movie on Twitch. As a viewer, you then have to subscribe.
Here, Amazon cleverly draws parallels between Prime Video and Twitch, trying to gain new customers.
The new MMO New World, which is being developed by Amazon, became a hit on Twitch directly. The reason for this was also that Amazon cleverly exploited the opportunities that Twitch offers.
