The gaming industry is growing, gamers are changing. SuperData presents the current trends.
The market research company SuperData published a report on the game market in mid-2017. In addition to the most successful games of recent months, the researchers highlight the key trends in the gaming industry.
The report begins with the words: “Gaming is no longer just about the games.” Because modern gaming and today’s gamer behavior go beyond that.
eSports, videos, and VR are on the rise
The way players interact with their games is changing. Games are no longer played alone in a quiet room, but players are now engaging with them more comprehensively.
According to SuperData, eSports offerings, online gaming videos, and virtual reality provide an ecosystem for players where they can shape how they want to interact with the games. They have new freedoms to stay connected with the games and the community for longer periods.
They “stay in the game,” even if they do not have a controller in hand. Worldwide, over 665 million players use platforms like Twitch or YouTube to see content about their favorite games – whether it’s tournaments, tutorials, or trailers.
The virtual reality, which launched in the gaming market in 2016, will continue to grow. By 2020, SuperData predicts that players will invest over 4.5 billion dollars in VR gaming – that is 20 times what it is today.
More information from the SuperData report:
- Not all gamers are male: 46% of gamers in the US are female.
- Overall, the gaming market will grow by 12% in 2017 compared to the previous year. Digital revenues on consoles continue to rise.
- The game with the highest revenues in 2017 so far (until the end of June) is League of Legends. On consoles, FIFA 17 reigns. In the mobile market, Honour of Kings is at the top.
Interesting: Over 70 million active players! – Current figures on PSN and PS Plus
