The executives at Hasbro revealed details about the revenues from Q2 2025 during the recent earnings call. In particular, 2 brands from Wizards of the Coast performed well.
Which 2 brands are they?
- Thanks to Magic: The Gathering and Monopoly Go, Wizards of the Coast was able to increase revenues by 16 percent compared to the previous quarter.
- A particularly great success was the crossover in Magic with Final Fantasy. Apparently, not only colleague Jasmin has set aside some money for the new trading card edition, but many others as well: In just one single day, according to CEO Christian Cocks, 200 million US dollars could be achieved through the sale of the new cards.
- For comparison: The also successful crossover with Lord of the Rings took 6 months for that.
- The CEO further explains that the demand for the new Final Fantasy cards was so high that they initially could not produce enough. They had to increase the production run fourfold to keep up.
The next known franchise is already ready for a new crossover with Magic. On September 26, cards from the Marvel Spider-Man universe will land in your decks. The already introduced cards can be found at magic.wizards.com.
Incredibly popular, but also harshly criticized
What do I need to know about Magic: The Gathering? The award-winning trading card game has been a threat to every wallet for 32 years and revolves around summoning lands to cast spells and summon creatures to bring your opponent’s life points to zero.
Over the years, the universe of Magic has been expanded with new game adaptations, books, and editions. If you want to try it out for free, Magic: The Gathering Arena on Steam or the mobile version offers a free-to-play version that explains the rules well and offers you various game modes.
The fact that the reviews there are only 62 percent negative is mainly due to the greedy monetization machine behind Magic and nothing to do with the high quality of the game. Many players believe that in duels against other players, without a significant financial investment, one has no chance.
From our own experience, we can say that it is currently possible to build a strong enough deck without spending any money and fairly quickly to regularly win matches and for example reach at least Platinum in the ranking area. If you want to learn more about Hasbro, check this out: One of the most well-known game manufacturers of your childhood is currently struggling, although it could completely dominate gaming