The older generation is likely familiar with this internet personality. Now, he is making his debut on Twitch and gaining popularity among the younger generation. We at MeinMMO introduce you to the new star in the streaming sky.
Who is this streamer? This is Max Schradin, who has been streaming on Twitch under the pseudonym “MaximalSchradin” since May 2021. His career began in 2003 on television as a host for the shopping channel Sonnenklar.TV.
He became known to most people when he began hosting a call-in quiz show on the channel 9Live in 2004. He was also the face of several call-in quiz shows on other channels like Sat1, Kabel eins, and ProSieben. Now he has given his career a new twist and streams regularly on Twitch.
Max Schradin usually streams on Twitch in the categories “Just Chatting” or “Grand Theft Auto V”. Initially, his numbers were on the lower side: in the rage game “Only Up!” he reached an average of 245 viewers. A year later, he averaged 2,000 viewers with the rage game “Chained Together”.
Even though Max Schradin has been streaming regularly since 2021, his viewer counts have only recently skyrocketed. Let’s take a look at why that is.
Twitch giant MontanaBlack also started small. In our video, we show you his very first video:
“Hawk has two H!”
What distinguished Max Schradin on TV? One of his most famous appearances on those quiz shows was on the channel 9Live, where viewers had to name an animal with only one H in its name to win money. After several incorrect answers, Max Schradin became increasingly angry and continued to yell.
When a caller initially gave “Guinea pig” as a solution, Max Schradin lost it, saying, “How many Hs does Guinea pig have?” He went further off the rails as more callers named “Hawk” or “Cow,” prompting him to yell even more. Phrases like “Hawk has two H!” or “How many Cows does H have?” were thrown around.
A recording of the outburst was posted by Max Schradin on his TikTok channel. These outbursts became his trademark and also inspired his merch. References to his choleric past on TV are still frequently made today.
That’s why Max Schradin is blowing up on Twitch
What makes Max Schradin so special on Twitch? Not only his former outbursts define Max Schradin in the Twitch bubble, but also his age. At 46 years old, he is definitely above the average age of most Twitch streamers. Accordingly, he stands out and is regarded in the bubble as the “retiree streamer”.
This characteristic also leads to teasing between him and his Twitch colleagues. For viewers, Max Schradin has a recognizable appeal.
A significant catalyst for his current hype was definitely the roller tour in July 2024. He was traveling for several weeks with Trymacs and Ronny Berger on e-scooters from Milan to Munich. When he broke his shoulder while doing a judo roll over his colleagues, even more people took notice of him due to this report.
What does Max Schradin do on Twitch? His previous fame as an outburst-prone TV host has definitely provided a good entry point for his career as a Twitch streamer. By now, the former TV host has arrived among the Twitch stars.
For instance, he did an IRL stream with the Twitch streamer Zarbex or played together with Trymacs, Knossi, and Zarbex in the game Chained Together. In December 2023, he co-hosted MontanaBlack’s Christmas event with Marc Gebauer and Adam from Skyline TV.
Max Schradin’s career and standing on Twitch are strengthened by his appearances in highlight compilations by Satter Hugo and collaborations with major German Twitch stars.
Max Schradin has successfully expanded the fame he gained from hosting on television into the social media industry. Nowadays, he is one of the largest Twitch streamers and is a guest at various streaming events. A very different career path was taken by Gronkh, who went from Let’s Plays in Minecraft to becoming one of the largest Twitch streamers.