Bethesda is unimaginable without Todd Howard. In an interview, former employee Bruce Nesmith stated that Todd Howard is the face of Bethesda partly because he is so “incredibly photogenic”.
Who is Bruce Nesmith? Bruce Nesmith is a designer who worked on the biggest games at Bethesda, including Skyrim, Fallout 3 and 4, and Starfield. He also worked closely with Bethesda’s head Todd Howard.
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Todd Howard, the photogenic workhorse
Bruce Nesmith provided insight into the initial state of Bethesda in an interview with KIWI TALKZ on YouTube. The marketing team was looking for someone to be the face of Bethesda, as it wouldn’t have been advisable to deploy an entire marketing team. They needed someone who was “the guy”.
At that time, Todd Howard was the head of the development team, and his manner in interviews and on stage was just right to represent Bethesda. He was not only a workhorse but also “incredibly photogenic”. Thus, he was the “natural choice”.
What else did Bruce Nesmith say about Todd Howard? As Bruce Nesmith’s time at Bethesda was coming to an end, Todd Howard had about two dozen projects on his plate at the time. Some were big and some were small, including mobile games.
According to him, it would probably take “many, many years” before Todd Howard retires.
You can watch the entire interview here:
Todd Howard has achieved a lot for Bethesda and was awarded a GDC Award for his lifetime achievement in 2016. From Xbox, Todd Howard received the opportunity for an achievement that only he could unlock personally: The head of Bethesda is the only person in the world to receive a special Xbox achievement.