Final Fantasy XIV (FFXIV) is embarking on an unusual cross-promotion. Soon, characters from Yo-Kai Watch will appear in Square Enix’s MMORPG.
Cuddly Ghost Creatures in Final Fantasy XIV
Final Fantasy XIV continues the trend of cross-promotions with other game developers. As recently announced, the folks at Square Enix have teamed up with LEVEL-5 to bring the characters from the game series “Yo-Kai Watch” to Eorzea. Some of these creatures have already been featured in screenshots, so you can get a first taste.
This promotion is planned for the summer; however, there is no specific date yet.
What is Yo-Kai Watch?
While the name is still relatively unknown to us, Yo-Kai Watch is quite a success in Japan, reminiscent of the early Pokémon games for some nostalgic players. It is also based on a video game series, supported by mangas and “tangible” products.
However, Yo-Kai is not a classic “monster story”; it centers on a boy who is simply trying to manage his life. He attempts to reconcile his parents’ disputes and be a good son. He is neither particularly gifted nor notably “bad” but simply an ordinary boy trying to master his life – which many Japanese can likely relate to.
The twist: All the negative things in the world are triggered by “ghost beings.” Hunger, sadness, pain – all of these are managed by invisible creatures that the protagonist can fortunately see, fight, and ultimately befriend through his watch (and with the good Yo-Kai, he can then fight against the evil Yo-Kai).
At least in Japan, the series is a huge success, so Final Fantasy XIV will surely benefit from the cross-promotion.
You can find more news and articles about Square Enix’s MMORPG on our Final Fantasy XIV game page.


