Unlike the fans of Call of Duty, the soldiers of Über-Earth in Helldivers 2 are so loyal that even in-game advertisements would not be a problem. However, there are some restrictions.
What do the brave soldiers want? The Helldivers of Über-Earth want more support from their home world. This should allow them to call tactical advantages to the battlefield more frequently. In return, however, the warriors would be willing to give something back. They would agree to watch advertisements from various companies from Über-Earth if it reduced the cooldown of their abilities.
In Call of Duty, however, the developers recently had to apologize for advertisements in their Black Ops 6. The company had inserted a tile in the menu that showed which shop bundles are available for the respective weapon when selecting the blueprint.
After backlash from fans, the devs backtracked. But the players of Helldivers 2 have a clear idea of how advertisements would not bother them at all.
Here you can see real advertisements of Helldivers 2 in the form of a trailer:
More content than real advertising
What should the advertisements look like? The players of Helldivers 2 have no problem with advertisements if they come with a special perk. This way, players can freely decide whether they want to see advertisements or not.
On Reddit, where the suggestion from user PickledAsbestos was submitted, over 7,500 fans agree that advertisements are only acceptable if they are ads from the Über-Earth universe. Real advertisements are rejected even by the loyal fans of Über-Earth.
In the submitted proposal, alongside two fictional advertisements, there is also one for the current war bond, that is, for a DLC for Helldivers 2 that unlocks additional weapons and skins and can be purchased with both in-game and real money.
How can the advertisements get even better? Other fans suggest on Reddit not only advertisements during support requests but also ad announcements:
- New_Agent_47: ‘This orbital bombardment is sponsored by TRUTH VPN! While you surf the galactic web, grant the Truth Enforcers 100 percent access to everything you do!’
- DaDawkturr: ‘This blitz mission is sponsored by RAID: Helldiver Legends! Use the QR code at signup and get a legendary character for FREE! I just received it ‘[CUT BY THE MINISTRY OF TRUTH ON REQUEST]’ and smashed those squids through the wormhole!’
- New_Agent_47: ‘This support weapon is sponsored by my Super Elite Alpha Male Online Course! Sign up now to learn how to get the most Super Credits, medals, and all your Co-1 approvals!’
- Senf-00: ‘The only thing burning hotter than this napalm bombardment is the spicy soup on the new MC-Freedom.’
- CieKite: ‘And for a limited time, the 6-star character GENERAL BRASH will be available as Super-Gacha with a 50% markup! Don’t miss this unique opportunity!’
What the players want are therefore contents that fit the story and universe of Helldivers 2 and no real advertisements in Helldivers 2. Such would likely provoke backlash similar to Call of Duty. Another difference is that any player could free themselves from in-game advertisements at any time by choosing a different perk.
The fans of Helldivers 2 show how ‘advertisements’ in a game can also be used as a stylistic device and content that is funny and enjoyable. If the idea is implemented by the developers, Ralf Schuhmacher certainly would be a good voice actor. A player of Helldivers 2 may not know the price of their car, but they received an unexpected gift: Player raises the flag of Helldivers 2 in front of their house, receives a gift from another soldier from Über-Earth
