New information about the content of the Cash Shop of Bless Online has been revealed. Additionally, developer and publisher Neowiz discussed the exchange rate of activity points for Lumena.
For many players, the monetization of an MMORPG is an important topic that the developer or publisher should talk about openly. Players always fear that there may be hidden Pay2Win mechanics lurking somewhere in the cash shop. Neowiz has answered some community questions regarding “monetization” and “cash shop”.
A shop, two currencies
In the game, you will be able to purchase rare items in a shop using special currency. The shop offers different items that you can acquire either for Lumena or activity points.
You earn Lumena by using real money, or you can exchange your activity points for up to 50 Lumena daily. Lumena cannot be exchanged for activity points.
According to Neowiz, you will receive 1200 Lumena for €8.51. So, players will need 24 days to earn an equivalent of €8.51 through pure gameplay.

For Lumena, you can obtain the following items:
- Temporary buffs: 20% increased experience points for defeating monsters, 20% increased experience points for pets and mounts.
- Convenience items: Expanded inventory, remove resurrection effect, teleport scrolls, etc.
- Costumes or skins without additional benefits
- An item that reduces the stamina consumption of your captured monsters.
You will be able to earn most buff items by using the 50 Lumena from the daily exchange.
Activity points are earned through gameplay. It is known that you can obtain activity points through playing specific PvE and PvP activities.

You can exchange activity points for the following items:
- Spirit: You can equip spirits in the game. These increase your equipment points.
- Crafting and enhancement materials
- Crafting, enhancement, and upgrade sub-materials that increase the chance of a successful enhancement.
- Upgrade items that prevent durability or enhancement level loss during a failure.
- Convenience items: An item that allows you to change the ability of a pet or mount.
Protection from PvP
For players who are not big fans of PvP, it is worth looking at the items Peace Declaration and Peace Promise.
This is how the items work:
- Peace Declaration: Can be purchased by players up to the maximum level for in-game money. Protects the player for 10 minutes from PvP and prevents them from attacking enemy players.
- Peace Promise: Can be purchased by players of all levels for Lumena. Protects the player for 10 minutes from PvP and prevents them from attacking enemy players.

Both items have a cooldown of 10 minutes. You can therefore maintain the buff permanently. To prevent abuse, the item is locked in RvR.
In contested areas, you can be attacked at any time by players of the other faction. The two items give you a brief respite.
Other important facts
Neowiz also commented on other areas:
- There will be no loot boxes in the game.
- You will be able to purchase an item with Lumena that can reset skill points.
- The inventory space for new players is designed to be sufficiently large. Players can acquire inventory expansions with Lumena. Additionally, Neowiz plans to distribute these during events.
- Flight mounts should be very rare and available to only a few players – they should not be in the cash shop.
- To fund further development, Bless primarily aims to earn money by presenting players with great costumes and weapon skins, as well as skins for pets and mounts.
The information in this article comes from an interview with developer Neowiz on mmorpg.com.