The Overwatch League is so interesting that the games even influence porn consumption. A large porn site now reports that significantly fewer people surf their site during the matches.
Since its release, Overwatch has secured a place in the hearts of the average YouPorn visitor: It constantly ranks in the top 20 search terms. The start of the Overwatch League a week ago meant an increase of 26% in relevant search terms. A great start from the perspective of the site.
The Deep Fall
The very first match between “San Francisco Shock” and “Los Angeles Valiant” (by the way 0:4) marked a 9% loss in traffic. It took seven hours before it returned to a normal value for the site.
Even the second day was not much better from the perspective of the site operators: Traffic volume decreased by 5% during the first game of the day, and during the second one between “Philadelphia Fusion” and “Houston Outlaws” (3:2) even by a total of 8%. By day 4, traffic still hadn’t fully recovered.
At the end of the graphic parade, YouPorn appears to be very loyal in a statement. “Of course, we are also very curious about how you celebrate the victories and we will keep an eye on your visits before, during, and after the league!”.
Creepy? A bit indeed.
It’s nice to see that eSports can excite some people so much.
