A special honor for the new MMORPG Lost Ark. It is so popular in South Korea that it is now being used for a promotion with Nvidia the graphics card giant is leveraging the popularity of the MMORPG to advertise two graphics cards.
This is what is happening: The graphics card manufacturer Nvidia has entered into a partnership with the MMORPG Lost Ark. They are promoting the RTX 2080 and GTX 1060 3 GB graphics cards through the game.
Those who purchase the cards receive in-game currency for Lost Ark for free.
A press release has been issued stating that Lost Ark has been tested and optimized for GeForce graphics cards. The cards are designed to provide players with the best gaming experience.
This is remarkable: It is not big news, but it shows that Lost Ark is currently reaching a dimension in South Korea that makes it attractive for a giant like Nvidia to promote the game and attract a new audience.
Here in Europe and the USA, Nvidia is mainly running such promotional actions with AAA titles like Destiny 2 or recently with the online shooter Fortnite.
It is something remarkable that a new PC MMORPG today can achieve such a level in the time of the mobile boom in Asia to reach the mainstream.
How popular is Lost Ark in South Korea: We have already reported about how great the surge for Lost Ark is in South Korea. At the start of the open beta, there were 250,000 players online, later it became 350,000.
This led to long queues and some frustration. South Koreans demanded that developer Smilegate should exclude the Chinese.
This is what is currently happening in South Korea: A new patch for Lost Ark is being released today, which aims to improve class balance and the islands (Via reddit).
How can you play Lost Ark already? Many in Germany are also eager for the new MMORPG, but there are currently some hurdles in the way. How to play Lost Ark from Germany despite all the difficulties, we have explained here.
For those who find this too much hassle, they will have to wait until Lost Ark eventually comes to Europe.
